A great strategy is useless without flawless execution.

Channel Execution

We’re a new generation agency, developed to assist advertisers in the digital era. Here at Channel of Affairs, we incorporated both the broadcast and geographical term to create the innovation of the Channel. We use the channel to convey information by joining the digital and physical within our global community.

As a channel runs far and long, connecting seas from distant lands so do we connect you to the digital world, offering new and innovative ways to bring your brand to consumers

Channel of Affairs has very unique methodology in implementing digital marketing activities. We look into your business’s niche, research on it and also make a detailed study about your target audience, your product’s best features etc, so that we understand all that has to be known about your business and its competition.

A Look At The Digital Marketing Services That We Provide

A Look At How We Implement Digital Marketing

Our strategy will then focus on how to promote your brand in the best way, using effective and powerful digital marketing means through which you can experience positive results in a short while. Here is a look at how we implement digital marketing for your brand:

Our Process Contains

Market Research and Discovery

• We look into your market to find out what your target audience is like
• Based on this information we create content that attracts them

Brand Development

The brand is the most valuable asset a company can encompass. Therefore developing a stronger brand is the most important task.
• Define your Brand
• Brand Positioning
• Establish a Business Strategy
• Delivering your Brand
• Identify Target Audience
• Develop Name/Logo/Tagline
• Research
• Construct Toolkit

Marketing Strategy

• We develop an email making campaign that effectively reaches out to your target audience and spreads the word on the benefits of your brand’s products or services
• The content we create will be posted blogs and directories
• Content will be optimized with keywords so that it is quickly picked by search engines

Media Planning & Buying

• We research the intended target audience and determines what mediums will be most effective in reaching your potential customers.
• Make use of product placing by choosing the right area within the media for your message to appear.

The Channels Stream

Web Development

What you invasion is not always how effectiveness of the web design is judged but by the users of the website and not the website owners. Ease of use, functionality, mobile friendly and keeping up with the global community thrends is just as important as the design.


• Solidify your Goals
• Determine your Audience
• Identify your Brand Image
• Implement Design Focus
• Measure your Goals through Analytics

Social Media Marketing

• We will create attractive social media pages through which your target audience can interact with your brand

• We will use press releases that give attractive information about your brand’s products or services


• Implement Custom Metadata
⁃ Page Title
⁃ Meta Description
⁃ Meta Keywords
• Utilize & Incorporate Keywords into Headers
⁃ H1 headers
⁃ H2 headers
• Utilize Google/Bing Webmaster Tools & Google Analytics


• Television
• Radio
• Print
• OOH (Out of Home)
• Direct Marketing